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<div>Lynn<i> </i>Thomas's<i> Beneath the Surface: A Transnational History of Skin Lighteners
</i>might<i> </i>help.
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<div dir="auto">Kind regards, </div>
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<div dir="auto">Marlena </div>
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<div class="gmail_quote">On Sep 16, 2021 12:50 AM, Namhee Lee <namheeleeucla@gmail.com> wrote:<br type="attribution">
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<div dir="ltr">Dear Koreanstudies list members:<br>
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This is an inquiry from a colleague who works at Google regarding the "use of skin lightening in East Asia/or historical beauty norms around skin tone." If you have done research or know someone who has done research on these issues, please kindly respond to
this email.<br>
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<div>I am currently working on a skin lightening policy proposal to limit the advertising of such products on Google platforms. The impetus for this change is multifactored -- partly due to the presence of toxic ingredients such as mercury and hydroquinone;
partly to discriminatory and misleading marketing that suggest the life outcomes of people with lighter skin are superior to those with darker skin; and partly due to historical systemic discrimination against darker skin tones whether due to racial or economic
factors. The research that I have conducted illustrates that at least some of these factors is present in every region of the world, but I am also looking to get a more nuanced perspective of East Asian beauty practices regarding skin lightening. Might you
know anyone in-region in the medical field (dermatology) or social studies who can speak to the use of skin lightening in the region and/or historical beauty norms around skin tone? I recognize this is a very niche topic, but any assistance would be greatly
appreciated.<br>
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<div>Many thanks in advance,</div>
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<div>Namhee</div>
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<div dir="ltr">Namhee Lee
<div>Professor of Modern Korean History</div>
<div>Asian Languages & Cultures</div>
<div>Director, Center for Korean Studies</div>
<div>UCLA</div>
<div>she / her / hers</div>
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